The return of the mountain
- Exhibition and sales design
Shanhuilai is located in Nantou County in central Taiwan, adjacent to the Xitou Forest Recreation Area. The owner is a businessman related to Kampo herbal Chinese medicine, but in recent years, he wants to expand the business to the high-end market and launch a series of exquisite products.
But does the Kampo exhibition and sales store have to be "normal"?
Suppose, add a little Western element, add a little technological element, retain and strengthen the concept of nature...?
This design case, byDianzi Exhibition Designer - JackAfter cooperating with other teams, and after in-depth discussions with the owner, a series of planning, production supervision and execution of a series of work from LOGO, standard fonts and exhibition and sales spaces were launched.
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This case is a design creative planning work, only for the purpose of sharing the portfolio case, the ownership is all owned by the owner and the co-organizer, and it is specially clarified here.
WHAT
Curation Plan
WHERE
Taipei, Taiwan
WHEN
Jan. 2014
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This is the heart of the showroom -Shop-in-shop flagship storeParts, boutique cabinet-like design, do not forget to useClassical Chinese elementsembellish it.
The continuous medicine cabinet in the background, like the spirit of never forgetting one's roots, upholds the essence of Chinese pharmacology, and adds the products introduced by Western concepts, such as: perfume, skin care products, health food, etc., which make people feel trustworthy. (Please click #Photo Gallery at the top to view the completed photos.)
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Didn't expect to have such a boutique flagship store in the central mountainous area?
The concept of a store within a store is at the forefront of the trend and makes better use of the existing buildings. The main body relies on the slope of the hillside, and the feng shui, vision and orientation of the flagship store are arranged in accordance with the ancient method. When tourists come to Xitou, on a whim, they can just walk to the water-poor place and sit and watch the clouds rise!
